The objective of this project was to create a templated social media system for a weekly top 10 list of the most popular TV shows. The client required two versions—a static Instagram post and an animated Instagram Story—both of which needed to be easily editable by a non-designer on a platform like Canva. The biggest design challenge was fitting a dense amount of information (10 shows, ranks, networks, and a status indicator) into a compact format while ensuring perfect legibility on a small mobile screen.
To solve this, I focused on defining a clear information hierarchy, strategically highlighting the top-ranked show with a prominent image to draw immediate attention. This approach not only made the information digestible at a glance but also streamlined the client's weekly workflow.